Berkley Magic Swimmer Fishing Hard Bait


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  • Maximum forward buoyancy provides optimal lifelike swim action
  • Available in Floating, Sinking, and Fast Sinking models
  • High-end hooks
  • Now with enhanced cosmetics, improved hardware materials, and a reinforced body for higher pull strength
Color American Shad
Brand Berkley
Size 7 1/2in - 3 3/8 oz
Material Plastic
Item dimensions L x W x H 1.18 x 2.76 x 9.96 inches

The Original. The Magic Swimmer® is a revolutionary design that undulates its jointed body and presents a very natural swimming action, even during steady retrieves. Popular with anglers worldwide and used to attract all species in all types of water, its natural swimming action is just too much for game fish to resist. Available in hard or soft versions, the Magic Swimmer is all about the tapered nose and humpbacked head which slices through the water, making turbulence first on one side, then the other. All models (Floating, Sinking and Fast Sinking) are stable swimmers and equally effective whether cast or trolled.

  • camillaginajenna@protonmail.com

    08-03-2026

    Expensive lure. Looks great. So far, I have fished the heck out of it and caught one bass.

  • vyaooichaop@gmail.com

    08-03-2026

    Nice action. With the weight I thought it would run deeper, so lead core or a dipsey diver will be needed for deeper trolling.

  • toy46@yahoo.com

    08-03-2026

    berkley makes great lures

  • jenniferjosephine@yourdomain.com

    08-03-2026

    Great swim bait!

  • lisajdlauraed9699@gmail.com

    08-03-2026

    Works good and the hooks are sharp.

  • ndlenkabettyug7443@gmail.com

    08-03-2026

    Like it looks great going to get me some stripers

  • sakaserokora@gmail.com

    08-03-2026

    Like the way they swim through the water. Caught a fish my first cast!

  • burlesondoris719@gmail.com

    08-03-2026

    Thanks

There have been no reviews for this product yet.
  • cam******

    Expensive lure. Looks great. So far, I have fished the heck out of it and caught one bass.

  • vya******

    Nice action. With the weight I thought it would run deeper, so lead core or a dipsey diver will be needed for deeper trolling.

  • toy******

    berkley makes great lures

  • jen******

    Great swim bait!

  • lis******

    Works good and the hooks are sharp.

    Image

  • ndl******

    Like it looks great going to get me some stripers

  • sak******

    Like the way they swim through the water. Caught a fish my first cast!

  • bur******

    Thanks